Learn to Love the Roller Coaster
Stories of Change, Resilience, and the Future to Come
Why This Book Now
We are living through a structural shift in how work, technology, and culture interact. Leaders are being asked to guide organizations through forces that are larger than any single initiative. Beneath strategy decks and implementation plans, however, there is something quieter unfolding. Change carries emotion. It brings uncertainty, fatigue, excitement, resistance, hope, and fear. It does not only reorganize systems; it unsettles identity.
When the ground begins to move, the instinct is often to tighten control. Leaders may feel pressure to move faster, communicate more decisively, and project certainty even when the path forward is still forming. Yet the emotional current underneath change does not respond well to force. It responds to steadiness. It responds to trust. It responds to leaders who can hold tension without transmitting panic.
This book explores the mindset required to lead while change is still in motion. It examines what it means to remain grounded when outcomes are unclear and when the ride has not slowed. Resilience is not a personality trait reserved for a few people. It is a posture that develops in moments of ambiguity. These stories reflect what it looks like to navigate disruption with intention and to move forward without losing yourself or the culture you are responsible for shaping.
What You Will Find Inside
A blend of personal narrative with strategic reflection
Personal Stories
Career pivots and unexpected turns that shaped a perspective on navigating uncertainty with grace and intention.
Technology & Leadership
Reflections on how emerging technologies are changing how we lead and collaborate in the modern workplace.
The PATH Framework
A disciplined approach for navigating change with intention when the map keeps changing.
Trust as Infrastructure
A reframing of trust not as sentiment, but as the foundation that makes innovation sustainable.
Deliberate Leadership
An invitation to move from reaction to intentional leadership that endures beyond disruption.
Enduring Perspective
Practical frameworks combined with steadiness and a way of thinking that transcends any single challenge.
What Readers Are Saying
The book feels especially relevant in a world increasingly shaped by AI and emerging technologies. Rather than framing AI as something to fear or blindly optimize for, Sherry places it in a broader context of leadership, agency, and participation asking how we show up when the future is moving faster than our certainty. Her PATH framework runs throughout the book as a quiet but steady guide, helping readers understand where they are in moments of transition and how to move forward with clarity and intention.
This isn’t a how-to manual or a list of tactics. It’s reflective, narrative, and surprisingly steadying. If you’re looking for a book that helps you think more clearly about uncertainty, and your role in shaping what comes next, Learn to Love the Roller Coaster meets the moment.
The PATH Framework
A disciplined way to respond when the map keeps changing
Present
What is actually working right now, even amid disruption? Change does not begin from zero. Stability and progress often coexist.
Assess
What is truly being disrupted, and what is merely uncomfortable? Assessment separates signal from noise and prevents overcorrection driven by fear.
Transition
What must dissolve for something more resilient to form? Transition is not optimization. It is redesign.
Harness
What new capacity is emerging, and how do we aim it? This is where awareness becomes infrastructure and intention becomes action.
The Mindset Evolution
Every stage of change is filtered through mindset
Poverty Mindset
We grip what feels safe because we believe there is not enough. We measure scarcity and interpret change as threat.
Survival Mindset
We adapt through exhaustion. We work harder, prove our worth, and scramble to stay relevant.
Creator Mindset
We participate. We measure contribution. We see change as raw material for possibility rather than evidence of loss.
Fear and possibility often feel the same in the body. The difference lies in the story we tell ourselves about what is happening.
The Stabilizer
Trust = Alignment + Truth + Consistency
When alignment wavers, actions drift from values and confusion takes root. When truth falters, connection erodes and legitimacy collapses. When consistency breaks, confidence disappears because nothing feels reliable.
Rebuilding trust within ourselves, within organizations, and within society is how we steady the ride. Trust is the infrastructure of everything that matters. When it exists, collaboration flourishes. When it fractures, everything fragments.
Who This Book Is For
This book is written for leaders and professionals who sense that the ground is shifting and want to move with it rather than resist it.
It is for executives integrating new technologies while protecting culture. It is for human resources leaders guiding teams through transition. It is for marketing and operational leaders adapting to new expectations. It is for founders navigating growth and uncertainty. It is for professionals standing at a crossroads and asking what comes next.
If you are responsible for shaping direction while the environment is evolving, this book was written with you in mind.
From Page to Stage
Learning to Love the Roller Coaster: A System for Leading Through Change
This talk explores the emotional anatomy of change, the shift from survival to creator mindset, the PATH framework as orientation, and trust as the stabilizer that makes innovation sustainable.
Available Formats
• 5-minute spotlight talks
• 20-minute sessions
• 45–60 minute keynotes
Sherry Heyl is a Strategic Advisor on Change and Culture and founder of Amplified Concepts. In her keynote, she moves from personal story to organizational transformation, offering leaders a disciplined way to respond when certainty disappears.
Through advisory work and keynote speaking, she supports organizations that want to approach change with intention rather than reaction.
About the Author
Sherry Heyl advises leaders and organizations navigating complex transitions in the age of accelerating technology and cultural transformation. Her work focuses on aligning strategy and culture, building trust as infrastructure, and helping leaders remain steady in moments of uncertainty.
Through advisory work and keynote speaking, she supports organizations that want to approach change with intention rather than reaction.
The world will keep changing.
The ride will keep moving.
The question is whether you will brace against the turns or learn to love the motion itself.